Sarah Lo

Project Specialist

Sarah is a Project Specialist primarily supporting Telesto’s Market Intelligence service line. A detail-oriented creative storyteller, Sarah’s strengths lie in research, data visualization, design, and narrative. She is passionate about innovative re-applications of an inter-personal and humanistic lens to market research data to ultimately craft contextualized, impactful, and actionable research insights, with particular care towards prose and all forms of written communication.

Prior to joining Telesto, Sarah worked as a Strategy & Analytics analyst at Digitas, an integrated advertising agency. There, she found her passion for bringing data insights to bear on digital marketing campaigns, working closely with a cross-functional team of creatives informed by a robust foundation of actionable data analytics.

Outside of traditional professional pursuits, Sarah is an active film, television, and stage actor based in Chicagoland. She continues to explore her love for storytelling— and the wonderfully unpredictable complexities of human behavior— across any and all accessible mediums, including through reading, creative writing, performance, visual arts, role-playing games, and data-based insight. Sarah holds B.A.s in East Asian Languages and Civilizations and Theatre and Performance Studies from the University of Chicago, and studied acting at the Steppenwolf Theatre in Chicago.

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